Beginner's Guide: Using Claude and Perplexity to Market Your Salina Small Business Safely
You don't need to hire an agency or spend thousands a month to start using AI for your business marketing. Two free or low-cost tools — Claude and Perplexity — can help a small business owner in Salina write better content, research smarter, and save hours every week. Here's how to use them safely and effectively, even if you've never touched AI before. AI tools are everywhere right now, and the noise around them can make the whole thing feel overwhelming. But underneath all the hype are a few genuinely useful tools that a small business owner in Central Kansas can start using today — without a technology background, without a big budget, and without handing control of your business voice to a fully automated system. At Kansas Prairie Webworks , we use both Claude and Perplexity as core parts of our content pipeline for clients. We're going to pull back the curtain on exactly what each one does, how to use them safely, and where a local business can get real value...